
For generations, Albuquerque drivers have chosen Ford when they need a great vehicle. The Ford Motor Company is synonymous with quality, performance, and trustāconsumers even consider Ford the most iconic American company. Rich Ford is the leading Ford dealer in Albuquerque, and we’re your one-stop shop for everything Blue Oval.
Whether you need a Ford for work, daily commuting, off-roading, or traveling along Route 66, we have the solution. Not only do we have a huge lineup of new and pre-owned Ford vehicles, but we also offer competitive pricing, simple financing, and post-sale support. Come see why more drivers in the 505 count on Rich Ford.
Explore the Ford Lineup for Albuquerque Drivers
Whatever you need a vehicle for, Ford makes it. Albuquerque drivers will find options for daily driving, family outings, job site hauling, and more. Compare SUVs, trucks, and cars designed for all sorts of lifestyles, from active adventuring in the Sandia Mountain Wilderness to everyday traveling along Interstate 40.
Ford’s range of practical SUVs includes the efficient Escape, trail-ready Bronco, all-around Explorer, and supersized Expedition. If you need a truck to tow equipment and vehicles, check out the compact Maverick, the midsize Ranger, and the best-selling Ford F-150 and Super Duty series. Business owners can also check out Transit vans for people and cargo.
You can’t forget about Blue Oval excitement, either! The legendary Ford Mustang remains the pinnacle of pony car power, bringing motorsports-inspired performance to Montgomery Park and Westgate Heights. Ford also has a growing inventory of hybrids and EVs, including the Escape PHEV and Mustang Mach-E. You can do anything and go anywhere in the right Ford!

Shop New and Used Ford Vehicles
Discover a Ford that fits your driving needs and budget at Rich Ford. We have hundreds of new Ford models in our 25,000-square-foot showroom ready to take for a spin. They can be customized with an array of trim levels, engines, technology packages, and more. Your new Ford will be backed by a full warranty, and you never have to compromise on the features you want.
If your budget’s a little tighter or you have a unique need, Rich Ford also offers many pre-owned Ford cars and trucks. Get excellent value on a gently used Ford F-150, purchase an older Ford Explorer as a weekend vehicle, or finally afford the special-edition Mustang you’ve always wanted. There are countless options when considering a used Ford.
We make it easy for Albuquerque drivers to shop in person or online based on the model, equipment, and accessories you’re looking for. A sales associate can also help you compare new and used Fords based on ownership goals and preferences.
Shop at Rich Ford for Your Albuquerque Vehicle
Drivers in Albuquerque have made Rich Ford their destination since 1961. You’ll understand why from the moment you stop by. We are on a mission to deliver a customer experience that’s as outstanding as the Fords we sell. By employing over 200 certified Ford professionals and offering the support you’re looking for, we deliver everything you need in a Ford dealership.
Do you need help selecting a Ford? Are you trying to finance your purchase or trade in a vehicle? Is your Ford due for maintenance and repairs? We’re here to make it happen, from our fast loan pre-approval process to genuine Ford parts and accessories installed by factory-trained technicians. You can even rent a Ford from us for a special weekend!
Visit us on Lomas Boulevard NE to test-drive a Ford or explore our website to start searching for the right vehicle. We’re proud to support not just Albuquerque’s Ford shoppers but the community they live and work in, and we look forward to meeting you.